When Asking for a Donation at Checkout Can Backfire

(wsj.com)

2 points | by bookofjoe 4 hours ago ago

2 comments

  • JohnFen 4 hours ago ago

    I never give donations at checkout. I do my charitable giving directly, I don't want a middleman.

    What makes me less likely to return is the number of questions I get when I'm just trying to engage in a simple exchange for goods or services. More than one, and I definitely think less of the business. No questions definitely makes me think more positively of the business.

    I rather thought I was the only one (within a rounding error), but perhaps not.

  • bookofjoe 4 hours ago ago